FREE 5-DAY CHALLENGE

From Clinician To Credible Coach

A 5-Day Challenge for High-Achieving Professionals Ready To Explore Coaching as a Second Career—or a Serious Professional Pivot. This Challenge Will Help You Build Credibility, Structure, and Career Options beyond 1:1 Coaching.

JOIN THE CHALLENGE

This Challenge Is For You If...

✔ You’re a physician or professional exploring coaching seriously
âś” You want to work with individuals and organizations (B2C + B2B)
âś” You care about credibility, ethics, and professional standards
âś” You want a second career that can grow with you
✔ You’re not interested in hype or shortcuts

What This Challenge Is Not...

  • This is not about landing “6-figure coaching packages.”
  • This is not a marketing or sales challenge
  • This is not mindset fluff or motivational content

This is about professional readiness and building a coaching career that lasts.

START TODAY

What You'll Learn Over 5 Days

DAY 1

The Two Coaching Lanes

Why most coaches limit themselves without realizing it (B2C vs 

DAY 2

Coaching Without A Method

Why intuition alone doesn’t translate into corporate credibility

DAY 3

Evidence, Ethics & Standards

How ICF-aligned coaching protects you, your clients, and organizations.

DAY 4

Translating Coaching Into Outcomes

How coaching becomes measurable leadership impact.

DAY 5

Designing A Coaching Career That Grows With You

How to build optionality beyond medicine or your current role.

By the End of the Challenge, You'll Have...

âś” Clarity on your coaching direction
âś” Insight into gaps in your current training
âś” Understanding of what organizations expect from coaches
âś” A framework for building credibility and sustainability
âś” A clearer path toward a professional second career

NICE TO MEET YOU

I'm Dr. Lisa

A board-certified family physician, healthcare leader, and ICF-PCC–credentialed executive coach with over 20 years of experience working at the intersection of clinical practice, organizational leadership, and professional development.

After spending years in healthcare leadership roles—including Medical Director and Physician Advisor—Dr. Lisa saw firsthand the growing gap between technical expertise and effective leadership, communication, and human-centered decision-making. That insight led her to pivot into executive and corporate coaching, where she now helps professionals build credibility, influence, and sustainable careers beyond their original roles.

As the founder of Just The Right Balance, she coached over 500 individuals, served over 20+ organizations, and traveled as a national speaker. As the founder of the Institute for Corporate Coaching, Dr. Lisa trains physicians, clinicians, lawyers, and corporate professionals to become standards-aligned, professionally trained coaches who can work confidently with individuals and organizations. Her approach is research-backed, ICF-aligned, and designed to translate into real-world impact—inside healthcare systems, corporations, and leadership teams.

Dr. Lisa’s work is grounded in one core belief: coaching is not a side hustle or personality trait—it is a professional discipline. Her certification programs are built for those who want coaching to become a credible second career, a portfolio pathway, or a meaningful extension of their leadership work.

What Our Students Have To Say

The program is phenomenal.  The content is great, but Dr. Lisa Herbert is the secret sauce.  Dr. Lisa Herbert is a thoughtful and thorough instructor. She is so knowledgeable and has a talent for breaking down complex concepts in an understandable way. I am excited that the course teaches me how to create a coaching practice that fits my values, personality, and goals. 

- Dr. Ericka

Starting something new is always intimidating. As a physician by training, I always want to make sure things are done correctly. Dr. Lisa's training program has given me the tools to be a great coach, the ability to step back and analyze each session, and a great coach mentor. She also stresses that with proper training, I can be a great coach to my clients. 

- Dr. Charlotte

The ICC course has opened my eyes to the field of executive coaching...  I know that it will take some time for me to develop my own coaching style, and I look forward to continually learning and improving.   As the developer of the ICC, Dr. Lisa Herbert has been a wonderful instructor, introducing the CARTER method of coaching and teaching the fundamentals of corporate coaching. 

- Dr. Leslie
FREE 5-DAY CHALLENGE

Discover The Path To Becoming A Certified Coach

Join us for 5 days that will change your life. This challenge is ideal for professionals serious about coaching as a long-term career—not a trend. Space is limited, so don’t wait! 

SAVE MY SPOT